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Latest Episodes
Episode 102: Why You Shouldn’t Neglect the Post-Purchase Phase - Behind the Click Deep Dive
The digital journey doesn’t end at the checkout.Jon and Ryan discuss the importance of post-purchase optimization and the impact it has on growing an online brand. The...
Episode 101: Is Microsoft Ads Worth Your Time?
Jon and Ryan provide valuable insights into the world of Microsoft Ads. The discussion kicks off with an exploration of recent developments at Microsoft, including the...
Episode 100: Our Biggest Lessons From 100 Episodes
Digital experiences are always changing and evolving. So it should come as no surprise that the evolution of AI, automations, and online tools has also shifted some pe...
Episode 99: Announcing Behind the Click
Have you ever wondered what goes through your customer’s mind when they make a certain purchase decision? Well, you’re not alone.In this episode, Jon and Ryan discuss...
Episode 98: How To Turn Your Google Ads Around
Jon and Ryan explore the challenges brought about by the shift to GA4 and how it has impacted Google Ads. Thankfully, there are some steps that companies can take in o...