May 25th, 2021 | 26 mins 5 secs
new advertising platforms, social media, tiktok
There's no end to new platforms popping up and claiming to be the next great source of traffic to your business. First there was Yahoo. Then Google. Then Facebook. Then Twitter. Then Instagram. Then TikTok. Then… well, the list goes on and it will forever be growing too.
So, how do you decide which one to test and how to gauge the success or failure of these new exciting ways to spend your marketing dollars to generate business? Luckily Ryan is here is to break it all down for us.